Site For Sore Eyes is a company specializing in eye wear and optical merchandise. They (and their sister chain Optical Sterling) are one of the major players in the optical market with 200 stores in the United States and offers the latest collection of fashion eye wear, lenses and sunglasses. Each of their stores carry a huge variety of models for their customers to choose from. They also hopes to provide the best quality eye wear and courteous service. For those interesting, Site For Sore Eyes has a franchise program as well which includes specialized startup packages.